Independent Co-operative Society, Chelmsford Star re-opened its convenience store at Beehive Lane, Chelmsford after having been closed for the previous two weeks for major refit work.
Chief Executive Officer, Barry Wood commented;
“The store has been serving Baddow for decades but has in recent years started to look very tired. So, following the results of a resident survey carried out a few months ago, and in conjunction with the Society’s refit strategy, a plan was drawn up to update the store incorporating where possible the aspirations of the residents.”
The store was gutted in order to replace the floor and ceiling and has also had LED lighting and refrigeration with floor length energy saving doors, installed. It was then refitted and ranged to include more fresh food and meal solutions to accompany hot beverages and snacks to go.
The new look store was re-launched at 10am on Thursday 21st of May by Chelmsford Star’s President, Pauline Dodd, Store Manager Andy Dack, Clive Vallis and Rosie the rescue dog from local Community Card Group, the RSPCA and two giant characters from the Society’s current Farmyard Friends promotion.
Store Manager, Andy Dack said;
“Initial reaction by customers has been very positive; they are particularly pleased with the new automatic doors and the wider aisles. I’m now confident that our new look store is one that our colleagues, members and customers can be very proud of.”